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Video Analytics for Store & Facility Monitoring


From Raw Video to Actionable Insights

Retail stores, warehouses, and facilities generate large volumes of video footage that often go unused beyond security. Video analytics transforms this data into actionable intelligence for safety, operations, and customer experience. By combining object detection, tracking, zone management, and event capture, the system provides real-time situational awareness and long-term behavioral insights.


What the Solution Does

  • Detects people, vehicles, and objects in real-time.
  • Tracks movements across defined areas and directions.
  • Manages zones with configurable boundaries (entryways, aisles, parking areas, restricted spaces).
  • Captures meaningful events such as entering/exiting, crossing boundaries, or stopping in restricted areas.
  • Detects complex interactions like dropped objects, falls, or human gestures.
  • Analyzes relationships between entities (distance between people, interactions with objects).

Core Capabilities

  • Object Detection: Identify people, vehicles, and context-specific items with computer vision.
  • Object Tracking: Follow trajectories, directions, and speed of detected entities.
  • Zone Management: Define and configure zones/areas for monitoring with virtual boundaries.
  • Event Capture: Trigger events when conditions occur (entry/exit, crossing lines, loitering, falls, object drop).
  • Interaction Recognition: Detect handshakes, group formations, or person-object interactions.
  • Relationship Analysis: Measure distances, identify violations (social distancing, proximity alerts).

How the System Works

  1. Input Stream: Connect live CCTV/IP camera feeds.
  2. Detection Layer: Apply AI models to detect people, vehicles, and objects.
  3. Tracking Engine: Assign IDs and track entities across frames, recording direction and path.
  4. Zone Configuration: Allow operators to set zones and lines for monitoring.
  5. Event Engine: Match behaviors (entry, exit, loitering, fall, object drop) against rules.
  6. Interaction Analysis: Evaluate relationships between multiple objects or people.
  7. Output & Alerts: Provide real-time alerts, analytics dashboards, and recorded logs.

Business Value

  • Enhance Safety: Detect unsafe behaviors (falls, restricted entry, dropped objects).
  • Improve Operations: Understand traffic flow through aisles and entryways.
  • Optimize Space: Analyze zone usage to redesign layouts for efficiency.
  • Boost Security: Identify loitering, unauthorized entries, or abandoned items.
  • Customer Insights: Measure interactions and movements to improve service delivery.

Example Architecture

flowchart TD
    A[Video Input (CCTV/IP Cameras)] --> B[Object Detection]
    B --> C[Object Tracking]
    C --> D[Zone Management]
    D --> E[Event Engine]
    E --> F[Interaction & Relationship Analysis]
    F --> G[Alerts & Dashboards]

Scalability & Adaptability

The system scales across multiple cameras, zones, and facilities. It adapts from small retail stores monitoring foot traffic to large warehouses requiring multi-zone tracking and safety enforcement. Rules and models can be customized to industry-specific needs.


Getting Started

  1. Connect video feeds from store/facility cameras.
  2. Configure zones and monitoring rules.
  3. Enable detection and tracking for people, vehicles, and objects.
  4. Set up event triggers and alerts.
  5. Monitor dashboards for real-time insights and historical analytics.